Marketing
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Marketing
Channel Marketing: What it Means & How it Work
Channel marketing Channel marketing has been around since the beginning of time. It's simply the way things have always been done. So what does that mean? Well, it means that if you want to sell something to people, you go to a marketer first and ask them if they would like to promote your product.…
Favour Nmadu
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Marketing
10 Poor Brand Image Examples & Lessons from Poorly Branded Products
Poor Brand Image Poor brand image Although a poor brand image is more than just an image problem, it remains one of the most difficult to solve for most brands. A company's reputation can be as important as its products and services. Companies that ignore their brand image will find themselves sinking in the ocean…
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Marketing
Brand Image & Identity (10 Pointers to Help You Build a Strong Brand Image & Identity)
Nothing compares to the power of a strong brand. A strong brand can give your product credibility and make consumers feel confident about their purchase. This isn't just hype; trust me, it works. Through the years, we've seen how a good product and strong branding leads to repeat sales and a deeper loyalty from customers…
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Marketing
The 4Ps of Marketing every Marketer should Know
What are The 4ps of Marketing The 4Ps of Marketing are Product, Price, Place, and Promotion. These are the core components of any marketing strategy you want to consider for your channel marketing campaigns. If you apply these 4Ps to your marketing efforts, you are more likely to see higher ROI and more effective marketing…
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Marketing
Go-to-market (GTM) strategy + 5 Steps to Building a Good Strategy
Have you ever wondered “What is a go-to-market strategy?” What is a go-to-market strategy? Go-to-market (GTM) strategy refers to well-thought-out plans or processes necessary to launch a product and persuade people to use it successfully. A go-to-market (GTM) strategy is an actionable business plan that assists you in identifying your ideal customers, aligning your messaging,…
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Marketing
The Ultimate Guide to Inbound Marketing in 2022
What is Inbound Marketing Inbound marketing is the strategy and techniques involved in the process of drawing the attention of potential customers. These strategies help your company build a meaningful connection with current customers and prospective ones as well. To put it simply, this process attracts your customers by assisting them in their process…
Chukwuka Mark
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Marketing
A Step-by-step Guide to micromarketing: What it is and How it Works
What is Micromarketing and How it Works? If you've ever managed a marketing campaign, you know how time-consuming it can be. Perhaps you've had to do everything from creating ads to planning events to get your brand in front of the right people. And maybe you've even had to target specific audiences, like those who…
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Marketing
Brand Positioning Lessons: 13 World-Class Examples of Strategic Brand Positioning
Brand Positioning is one of the most important parts of marketing. According to The Content Marketing Institute and Marketing, the most effective content marketing strategy generates awareness, builds relationships, increases trust, and motivates people to take action. Successful brand positioning has a significant impact on your content marketing efforts. It helps you put the correct…
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Marketing
How to Leverage Personalized Video Email Marketing to Increase Your Products Sales & Close Deals 2022
Personalized video email marketing is fantastic. We already know about the incredible power of email marketing. And on this blog, we never get tired of talking about the incredible power of video. Hence this article will discuss how to use email marketing to increase product sales and close deals. Analogically, Video + Email Marketing =…
Soliu Jamiu
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Marketing
The Best Guide to Outbound Marketing
If you are a company owner, it is essential to know about Marketing and its techniques. There are various techniques and strategies involved in marketing, and one of them is Outbound Marketing. In this blog post, we will provide you with the best guide to Outbound Marketing. Outbound marketing is utilizing various marketing techniques and…