10x your video marketing strategies and production using these best online video makers. Discover the key features, use cases, and tips to guide you in choosing the right tools that suit your business and brand.

In today’s fast-paced digital world, video content has become the most effective medium for businesses and brands to connect, engage, and convert.

But, not every business has the time, budget and technical skills to produce high-quality videos from scratch. That’s where online video makers come in. 

These tools help streamline the video production process, making it easy for anyone to create polished, professional content without breaking the bank. In fact, you don’t need a large production team or complex editing software to get started.

So, in this post, I’ll share with you the best online video makers you can use to create stunning promotional videos, engaging social media clips, product demos and even brand storytelling content. 

Let’s begin.

Why Do You Need an Online Video Maker?

Creating high-quality videos can be time-consuming, expensive and technically overwhelming, especially for small businesses and solo entrepreneurs. In contrast, online video makers provide a simplified, cost-effective way to produce result-driven videos without advanced technical know-how. 

Moreover, online video makers are built with businesses in mind. Hence, most of these tools offer customizable templates, brand kits, monetization features, video analytics, interactive elements and access to libraries of stock footage, music, and animation. Additionally, some of these tools even facilitate team collaboration, marketing and SEO features that ensure your videos produce huge ROI. 

This means you can create engaging content that reflects your brand’s identity in just minutes. In a competitive market where attention spans are short and visual content drives engagement, having a reliable online video maker gives your brand the creative advantage it needs to stay relevant and connect with your audience effectively.

Online Video Makers for Businesses at a Glance

Here is how the best online video makers compare:

Online Video Makers	AI features	Integrations	Collaboration and branding	Export quality	Pricing
Adilo	AI-powered audio enhancer, AI transcription and subtitle in 31 languages	CRM & ESP via Zapier, Mailchimp, ActiveCampaign, GoToWebinar	Brandable player, CTAs, lead forms, no multi-seat	4K with adaptive streaming	Free, Unlimited plan: $42/month (billed annually)
YouTube	Auto-captions, basic translation	Seamless Google ecosystem integration, YouTube studio data connected to Google Analytics/Ads	Brand accounts, large creator community	Up to 4K	Free, Individual: $13.99/mo, Family: $22.99/mo
Lumen5	AI text-to-video, auto-captions.	Direct publishing to social platforms, supports SVG, markdown import, RSS	Brand tools, team support	Up to 4K in paid plan	Free, Basic:$19/mo (billed annually), Starter: $59/mo (billed annually), Professional: $149/mo (billed annually), Enterprise: Custom pricing
Adobe Express	Firefly AI; clip maker, B-roll generation, speech enhancers	Access to Adobe stock, publishing to TikTok, Instagram, Facebook, Twitter, LinkedIn, Pinterest	Brand tools, team collaboration	Up to 4K in paid plan	Free, Premium: $9.99/mo, Teams: $4.99/user/mo, Enterprise: Custom pricing
Filomora	AI background removal, speech-to-text	Plugin marketplace, direct import/export with Filmstock assets	Multi-platform editing, no built-in branding	Up to 4K	Free, Basic: $49.99/year, Advanced: $59.99/year, Perpetual: $79.99/ one-time payment
Descript	Overdub, filler-word removal, studio sound, AI avatars	Integrates with Zoom, Slack, YouTube, Vimeo, Dropbox, Figma	Team library, SSO, brand studio	Up to 4K in paid plan	Free, Hobbyist: $16/user/mo (billed annually), Creator: $24/user/mo (billed annually), Business: $50/user/mo (billed annually), Enterprise: Custom pricing
Canva	Magic video, auto-captions, magic animate, beat sync	API & App SDK for custom integrations, marketplace connects Slack, Google Drive, Dropbox	Brand tools, team folders	Up to 4K	Free, Canva Pro: $14.99/user/mo (billed annually), Canva Teams: $29.99/user/mo (billed annually)
InVideo	Text-to-video, voice-cloning, auto-subtitles	Built-in stock libraries (Upsplash, Pexels, Pixabay), direct export to YouTube, Facebook, Instagram, TikTok Ads	Brand presets, team support	Up to HD/4K in paid plan	Free, Plus: $28/mo (billed annually), Max:$50/mo (billed annually), Generative: $100/mo (billed annually), Team: $899/mo (billed annually), Enterprise: Custom pricing
CapCut	Auto-caption, TTS, script-to-video, background removal	Exports directly to TikTok, Instagram, YouTube, integrates with ByteDance ecosystem	Logo overlays, cloud sync	Up to 4K	Free, Pro: $19.99/mo (billed annually)
Loom	AI workflow;chapters, summaries, CTA automation	Integrates with Slack,Gmail, Notion, Jira, Confluence, Salesforce, GitHub, Zoom	Team workspaces, branding, SSO	Up to 4K in paid plan	Free, Business: $15/mo (billed annually), Business+: $20/mo (billed annually), Enterprise: custom pricing

Handpicked for you:

• The Best AI Video Summarizers for Long Videos (Free & Paid)

• The 5 Best Chrome Extension Video Recorders for Unlimited Recording

• My Top 6 Chrome Extensions for Recording PowerPoint Slides

10 Best Online Video Makers for Businesses and Brands

Let’s dive in.

1. Adilo Online Video Maker

Adilo is a top-notch 3-in-1 online video maker known for its seamless, video, audio and podcast hosting and creation platform. This all-in-one platform is built specifically for brands, businesses, educators, marketers and content creators.

It offers premium features including 4K video and audio hosting, screen and camera recording, and adaptive streaming, without forcing users into costly subscriptions or watermarked limitations. Even on a free plan, Adilo supports unlimited video and audio hosting, crisp HD/4K delivery via fast CDN, and no ads display, giving small businesses and emerging brands professional tools at no cost.

Beyond hosting, Adilo excels in interactive and marketing-focus innovations. With in-player CTAs, lead collection forms, AI-generated subtitles in 31 languages, chapters and playlists, it boosts your video marketing strategies. Plus, it comes with branding controls, video security (Including DRM, geo-blocking, and watermarking), and advanced analytics with heatmap. Hence, Adilo video hosting platform stands out as my recommended online video maker. 

All these features make it convenient for teams of any size to record, distribute, collaborate, and track performance across their video campaigns seamlessly.

Features

• Unlimited video, podcast and audio hosting: Store and host a wide range of videos, audio files, and podcasts without abrupt storage limits.

• 4K screen and camera recording: Captures ultra-HD video directly from your browser, eliminating the need for separate recording software.

• Customizable video player: Easily tweak player colors, logos, and styles to align with your brand’s identity.

• Adaptive streaming and fast CDN: Ensures smooth playback globally by automatically adjusting video quality to user’s internet speed.

• In-player CTAs and lead collaboration: Add buttons, banners, opt-in forms, or surveys directly within videos to drive actions.

• AI subtitles and translations: Generates highly accurate subtitles in 31 languages with one click.

• Video chapters and playlists: Break long videos into digestible chapters or create structured playlists for better viewer engagement and navigation.

• Security and privacy controls: Apply DRM protection, dynamic watermarks, geo-blocking, and password protection to keep your content safe and private.

• Real-time analytics and heatmaps: Monitor how viewers interact with your videos, see where they drop off, and identify engagement hotspots. 

• Studio sound: Enhance audio quality with one-click AI cleanup

• Resume and playback feature: Features like sticky players, pause-on-scroll, and session resumption are available on Adilo.

• API and marketing integrations: Connect with Zaiper, Mailchimp, ActiveCampaign, Weber, WordPress, and other platforms for streamlined workflow.

• Content scheduling: Set specific times for video releases or premieres, keeping your audience engaged with time content drops.

• Podcast hosting and OTT streaming: Host audio podcasts alongside videos and stream to OTT platforms via M3U8 feeds.

• A/B Testing for videos: Test different video versions to see which one resonates better with your audience for optimizing marketing.

• Custom domain and white labeling: Replace Adilo’s branding with your own custom domain and fully branded viewing experience. 

• Multi-user collaboration: Grant team members access with specific roles, enabling seamless collaboration within larger teams or agencies.

Pros

• Free plan with effective features

• Supports 4K recording and playback

• Buffer-free adaptive streaming

• Unlimited video and audio hosting

• Highly customizable brand video player

• AI-powered subtitles and multilingual translations

• Interactive in-player CTAs and forms

• Rich analytics with heatmaps and engagement data

• Support for chapters and playlists

• Advanced video security with DRM

• API and Zapier integration for automation

• OTT streaming capabilities via M3U8 feeds

• A/B video testing to optimize performance

• Support custom domains and white labelling

• Responsive customer support

• No ads displayed on video

• Adilo is 100% web based

• Compatible with all popular browsers including Chrome, Firefox, and Edge

• Supports multiple format like MP4, MOV, MKV e.t.c

• Embed your video content anywhere

• Easy sharing and content management feature

• Analytics tools to track video performance 

• Video messaging option

• Monetization features

Cons

• Adilo screen recording tools requires an internet connection for recording

Pricing 

• Free

• Unlimited plan: $42/month (billed annually) and $69 for a single monthly plan

2. YouTube Video Marker

YouTube has grown to become the world’s largest video sharing platform and second search engine next to Google. With over 2.5 billion mobile users and $36 billion in annual ad revenue, it functions as a hybrid TV, social media, music streaming and search engine.

Businesses and brands can leverage YouTube online video maker to publish and distribute content. And also, build communities, generate leads, drive traffic, and boost SEO. It supports every format including live streaming, short videos, long-form tutorials, product reviews, and branded entertainment.

Empowered by robust tools like YouTube studio, brand accounts, and BrandConnect, businesses can manage channels collaboratively, analyze performance in detail, and monetize through ads, membership, and merchandise. Plus, Google’s integration gives brands a search engine boost. Hence, embedded YouTube videos increase website dwell time and visibility. 

Features

• Live streaming and premieres: Host real-time events or scheduled launches with built-in chat integration.

• YouTube shorts: Quick, vertical video format for virality discover

• YouTube studio analytics: Full dashboard for audience insights, retention, demographics, and performance metrics.

• Auto caption and translations: AI-generated subtitle with multi-language support for accessibility and localization

• Cards and end screens: In-video prompts to promote channels, external links, and polls.

• Community tab: Engage with your audience via polls, updates, and post outside of videos

• Monetization options: Access ads memberships, Super Chat, and merchandise once eligible.

• Video embedding: Boost site SEO and dwell time by embedding videos on blogs and webpages

• YouTube shopping and BrandConnect: Tag products directly in videos and partner with creators for sponsored content.

Pros

• Massive global audience, 2 billion+ users

• Completely free to use for uploading and hosting

• Excellent SEO benefits via Google integration

• Multi-format support (short, live, long-form)

• Community features foster engagement

• Advanced analytics and audience data

• Collaboration tools through brand accounts

• Automated captions and translations

• Diverse monetization streams (ads, membership, shopping)
  
• Easy embedding for cross-platform content repurposing

Cons

• Highly competitive as discoverability depends on SEO and consistency

• Monetization requires meeting eligibility threshold

• Ads display in video content

Pricing

• Free

• Individual: $13.99/mo

• Family: $22.99/mo

3. Lumen5 Video Maker

Lumen5 is an AI-driven video creation platform designed to help businesses and brands quickly turn blogs, articles, or scripts into visually engaging videos. Its intuitive drag-and-drop interface and AI framework automate scene selection, timing, and asset suggestions, reducing the time from idea to published video effectively. 

This online video maker also caters to brand consistency and collaboration. You can define brand kits (custom fonts, colors, logos) and save templates, while its team features enable smooth workflows across various groups.  Lumen5’s cloud-based nature means there’s no software installation required, everything runs in your browser. It further outputs your video in multiple formats including horizontal, square, and vertical to suit various platforms. 

Features

• AI-text-to-video conversion: Automatically imports blog posts or scripts and turns them into video scenes.

• Drag-and-drop editor: Easily rearrange text, visuals, and timing, even for users without editing experience.

• Branded templates: Maintains brand style using saved templates with logos, colors, and fonts.

• Multi-format export: Choose from wide, square, or vertical formats suitable for YouTube, LinkedIn, Instagram, etc.

• Stock Media Library: Access millions of royalty-free images, clips, and music tracks.

• Voiceover support: Add AI or custom voiceovers

• Captions and translations: Generate automated captions and translate videos for broader reach.

• Scene timing control: Adjust how long each scene plays and customize animations

• Collaboration tools: Team access allows real-time editing and sharing within organization

• Content repurposing: Turn existing blogs, RSS feeds, or scripts into fresh video content in minutes

• Cloud-based accessibility: No downloads needed, work from any device via your browser.

Pros

• Quick AI-powered video creation

• Intuitive drag-and-drop interface

• Massive sock media library

• Branded templates

• Multi-formart exports

• Automated captions and translations

• Voiceover support

• Ideal for repurposing existing content

• Real-time team collaboration

• SEO boost by turning blogs into videos

• Training and marketing features

• No software installment required

• Works well for social media formats

Cons

• Free plan includes a watermark and limits to 720p export

Pricing

• Free

• Basic:$19/mo (billed annually)

• Starter: $59/mo (billed annually)

• Professional: $149/mo (billed annually)

• Enterprise: Custom pricing

4. Adobe Express

Adobe Express is a user-friendly browser-based video maker that comprises video editing, graphic design, AI tools, and social media features within a single platform. It comes with an extensive library of professionally designed templates, covering formats from TikTok reels to YouTube shorts. 

Since 2024, Adobe has significantly upgraded Express with Firefly AI-powered video features. These include Clip Maker which automatically extracts key moments and captions from long-from videos, Generate Video which creates custom B-roll via text or image prompts, Dynamic Animation for lifelike movement, and Enhanced Speech to improve audio clarity.

Features

• Drag-and-drop video editor: Trim, crop, merge clips, add animated elements, filters, and text, all in one intuitive workspace.

• Rich template library: Professionally designed templates for social media, ads, promos, and more.

• Firefly AI tools: Includes Clip Maker, Generate Video (B-roll), Dynamic Animation, Enhance Speech, and Video Self-Record. 

• One-click quick actions: Remove background, resize assets, convert video formats, animate elements swiftly.

• Brand kits: Upload logo, fonts, and colors to ensure consistent branding across videos.

• Adobe stock integration: Access 200M+ royalty-free images, videos, and music

• Multi-layer editing: Support for stacked video layers and scene reordering.

• Content scheduler: Plan and publish content to TikTok, Instagram, Facebook, X, LinkedIn, and Pinterest.

• Cross-platform sync: Seamless editing continuity between desktop and mobile

• Collaboration tools: Real-time co-editing and commenting for teams

• Vimeo Add-on: Direct export and publishing to Vimeo

Pros

• Broad template library for various social formats

• Powerful AI features to simplify editing workflow

• Professional design via brand kits and Adobe assets

• Multi-layer video editing capabilities

• Excellent cross-platform syncing on both web and mobile.

• Built-in social media scheduler

• Royalty-free stock integration

• Audio enhancement tools

• Embedded access to Photoshop/Illustrator assets

• Resizing tools for cross-channel adaptability

Cons

• Advanced editing which can be overwhelming for beginners

• The free plan has limited access to premium assets and AI credits.

Pricing

• Free

• Premium: $9.99/mo

• Teams: $4.99/user/mo

• Enterprise: Custom pricing

5. Filmora Video Maker

Filmora by Wondershare is a versatile, user-friendly video editing platform with effective AI tools including speech-to-text, background removal, and motion tracking. This online video maker provides effective tools for teams to create product demos, marketing promos, and social media content quickly and efficiently.

Also, Filmora includes a vast library of business-ready templates, stock media assets, and effects such as animated text, transitions, and filters. Further, this video editing platform has a high-speed rendering which saves production time. Also, its licensing options ranging from perpetual and annual to team plans, make it budget-friendly for small businesses and agencies alike.

Features

• AI background removal: Replace or remove background without needing a green screen

• Speech-to-text and subtitle: Automatically generate captions to improve accessibility

• Motion tracking: Track moving objects to add effects or overlays precisely

• Business Templates: Professionally designed templates optimized for brand videos.

• Extensive stock library: Millions of images, video clips, music, and effects via Filmstock

• Advanced texts and Graphic: Animated title, 3D LUTs, filters, and overlays enhance visuals

• High-speed rendering: Fast export times, especially important for 4K and longer videos

• Multi-platform compatibility: Available on Windows, macOS, web and iPad.

• Screen recording: Capture training demos or internal walkthroughs directly within the app

• Plugin features: Support for 100+ effects and thousands of presets

• Collaboration tools: Share projects, assign tasks, and manage workflow across teams.

Pros

• Intuitive, beginner-friendly UI

• Fast rendering and export time

• AI-powered editing assists (background removal, subtitles)

• Rich collection of templates and stock media

• Animated titles, transition, and filters

• Supports screen capture and multi-platform use

• Customizable effects and presets

• Cross-device project access

• Excellent video output quality

• Support various file formats

Cons

• Free version adds watermarks to exports

Pricing

• Free

• Basic: $49.99/year

• Advanced: $59.99/year

• Perpetual: $79.99/ one-time payment

6. Descript Online Video Maker

Descript is an AI-powered, all-in-one video and audio editing platform tailored for businesses, brands, and content teams. What makes this online video maker stand out is its text-based editing workflow, you simply import your video or recording, and Descript generates a transcript. Also, you can delete a sentence from the transcript, and it’s removed from the video.

Beyond text editing, Descript includes advanced AI features like Overdub voice cloning, filler-word removal, AI-enhanced audio cleanup, and green-screen background removal. You will also get screen and webcam recording directly in-app, making this online video maker a full suite tool for teams to script, record, edit, collaborate, and publish. 

Features

• Text-based editing: Edit audio/video by editing the transcript, delete words or sections like a doc. 

• Automatic transcription: Fast and accurate speech-to-text transcription in multiple languages.

• Overdub voice cloning: Generate or clone voices for smooth voiceovers.

• Filler-word removal: Remove “uhs,” “ums,” and other stutters automatically

• Studio sound: Enhance audio quality with one-click AI cleanup

• Screen and webcam recording: Capture tutorials and internal communications directly.

• Green-screen tool: Replace backgrounds without needing special equipment.

• Multitrack editing and collaboration: Manage several tracks and collaborate in real-time.

• Template and AI assistant: Use templates and AI helpers to draft scripts, remove filler words, and generate show notes.

• Export versatility: Export videos up to 4K, audio, subtitles (SRT/VTT), GIFs, or share via YouTube, WAV, MP3.

• Security and branding: Custom drive, page branding, and enterprise-level security (SSO, SLA).

Pros

• High accuracy auto-transcription in multiple languages. 

• Overdub voice cloning for branded voiceovers.

• One-click filler-word removal for polished delivery.

• Studio sound enhances audio quality.

• Green-screen support without special equipment

• Built-in screen and webcam recording for tutorials.

• Export across formats, video, audio, captions, GIFs

• Template and AI-driven assistants streamline content creation

• Direct publishing on platforms like YouTube.

• Cloud-based access from browser or desktop

Cons

• Transcript often misinterpreted technical jargon, manual correction needed.

Pricing

• Free

• Hobbyist: $16/user/mo (billed annually)

• Creator: $24/user/mo (billed annually)

• Business: $50/user/mo (billed annually)

• Enterprise: Custom pricing

7. Canva Video maker

Canva video maker is a browser-based video editing tool built into Canva’s renowned design platform, tailored for businesses and brands. It offers a seamless and intuitive drag-and-drop interface with access to over 1 million professionally-designed templates, stock videos, images, and music, all optimized for social media, marketing campaigns, and brand storytelling. 

Its AI-powered Magic Studio enhances productivity with tools like Magic Animate (auto-animations), and Beat Sync (auto-sync with music), enabling users to create engaging content in minutes. Plus, Canva supports collaborative workflows including team projects, real-time comments, brand asset control via Brand Kit (colors, logos, fonts), and centralized storage.

Also, its AI generates animated video clips (via Google’s Veo 3 model) directly from text prompts, complete with synced audio, delivering cinematic-quality, and short videos for quick social content. 

Features

• Drag-and-drop editor: Easy trimming, merging, cropping, animating, and adding text/graphics

• 1M+ templates: Professionally designed formats for business promos, social clips, and content marketing.

• AI video generation: Generate 8-second cinematic clips from text prompts with synced audio, powered by Veo 3.

• Magic studio tools: Beat sync music, Magic video, Magic animate, and auto-caption generation.

• Auto-captions and branded captions: Generate editable captions with brand fonts and colors for accessibility.

• Stock media library: Access to 1.5 million+ music tracks and integrated Artlist assets, plus photos and footage.

• Brand kit: Manage logos, fonts, colors, apply across designs, and auto-resize videos.

• Team collaboration: Real-time editing, comments, approvals, and shared folders for team workflow.

• Cross-platform access: Web, mobile, tablet support with cloud-based project sync.

• Direct publishing and export: Export to MP4 or GIF, share across social channels, emails, or embed.

Pros

• Vast, platform-ready template library

• AI-based video clip creation from text

• Smart animations and music syncing

• Branded, customizable captions

• Rich stock media, including Artlist integration

• Smooth multi-user collaboration

• Cloud backup and version history

• Accessible on web and mobile devices

• Fast content creation for social media platforms.

Cons

• Requires internet connection to record, edit, upload or download videos.

Pricing 

• Free

• Canva Pro: $14.99/user/mo (billed annually)

• Canva Teams: $29.99/user/mo (billed annually)

8. InVideo Video maker

InVideo is an intuitive, browser-based video creation platform, built around AI-powered workflows. It offers core products, InVideo Studio for manual editing and InVideo AI for prompt-driven video creation, making it suitable for diverse marketing needs. You can easily turn scripts or blog posts into videos, choose from millions of stock assets, and refine visuals, all without technical editing expertise.

Also,brands benefit from its business-specific features including team collaboration, brand presets, HD exports, and even enterprise-grade customization. And with 24/7 support and a global user community, it’s easy to get help at any stage.

Features

• AI-driven text-to-video and script generation: Quickly create video drafts from scripts or blog posts.

• Extensive template library: Choose from thousands of editable templates for ads, tutorials, social media,and more.

• Stock media integration: Access millions of royalty-free images, clips, and music, with premium iStock assets.

• Voice cloning and AI voiceover: Add brand-consistent narration with customizable voices.

• Automated subtitles and text-to-speech: Enhance accessibility and reach with AI-generated captions.

• Background removal: Clean up imagery for professional visuals

• Screen/iStock integration: Integrate screen recordings and premium footage seamlessly.

• Team collaboration tool: Invite collaborators, share feedback, and work on projects together.

Pros

• Beginner-friendly interface

• Robust AI features for script-to-video

• Voice clone capabilities

• Team collaboration and commenting

• Flexible export options (HD/4K)

• Customizable branding presets

• Timeline editor and drag-and-drop flexibility

• Background removal tools.

• Frequent updates and new templates

• Easy learning curve for non-editors.

Cons

• Free plan includes watermark and limited export/storage

Pricing

• Free

• Plus: $28/mo (billed annually)

• Max:$50/mo (billed annually)

• Generative: $100/mo (billed annually)

• Team: $899/mo (billed annually)

• Enterprise: Custom pricing

9. CapCut Video Maker

CapCut is an AI-enhanced video editing platform designed for businesses and brands seeking fast, high-quality content production across mobile, desktop, and web. Its intuitive multi-track timeline, vast asset libraries, and AI-driven enhancements make it a go-to solution for creating campaigns ads, social media clips, and explainer videos.

This online video maker comes with effective features such as professional templates, brand asset integration (logos, fonts, colors), cross-device collaboration, and integrated exports to social platforms like TikTok, Instagram, and YouTube. It also includes AI tools ranging from auto-captioning and text-to-speech to background segmentation and smart cropping.

Features

• 4k video editing: Support footage from 360p up to 2160p, no studio camera required.

• AI-powered auto-captions: Instantly generate subtitles to improve accessibility.

• Text-to-speech voices: Diverse voice options allow for quick, narration-rich videos.

• Background removal: One-click isolation for polished visuals.

• Motion tracking and keyframe animation: Adds professional visual dynamics to your videos.

• Effective AI tools: Auto video upscalling, cropping, script-to-video, and scene splitting.

• Branding tools: Add logos, watermarks, apply custom fonts and color filters.

• Stock libraries and effects: Extensive collection of music, stickers, filters, and effects.

• Cross-platform support: Edit and collaborate via web, desktop (Windows/macOs), and mobile.

• Direct social export: One-click publishing to TikTok, YouTube, Instagram, Facebook.

• Noise reduction and video stabilization: Enhances audio and visual clarity

Pros

• AI-built tools including auto-captions, TTS, scripts-to-video

• Multi-platform accessibility and sync

• Background removal without screen screen

• 4K quality export support

• Brand asset integration including logos,fonts, colors.

• Vast library of trending filters, transitions, and stickers

• Auto enhancement including upscaling, cropping and stabilization

• Direct export to top social platforms

Cons

• Advanced features and tools such as auto-captions, templates are only available on paid plan.

Pricing

• Free

• Pro: $19.99/mo (billed annually)

10. Loom Online Video Maker

Loom is an intuitive online video maker that’s perfect for businesses and brands looking to enhance communication, support, sales, and training through fast, asynchronous video messaging. With over 14 million users and backed by Atlassian, Loom enables teams to record their screen, camera, or both in high resolution even up to 4K right from your browser, desktop, or mobile app.

Its intuitive interface supports trimming, stitching, adding CTA buttons, and embedding links, making it easy for anyone to create polished content without a steep learning curve. Unlike traditional video editing tools, Loom online video maker focuses on streamlining team workflow. 

Also, videos are automatically transcribed in 50+ languages, support closed captions, and include interactive features like emoji reactions, comments,and viewer analytics. 

Features

• Screen recording: Capture demos, tutorials, or pitches in crisp resolution (360p—4K)

• Camera bubble overlay and virtual background: Add a personal touch with webcam overlay and background effects.

• Automate transcription and captions: Boost accessibility and searchability with auto-generated text in 50+ languages.

• Trim, stitch, and filler removal: Edit out mistakes and irrelevant segments directly on-platform.

• Interactive calls-to-actions and embedded links: Drive action within the video using clickable prompts.

• Viewer engagement tools: Add comments, reactions, and emoji feedback for effective collaboration.

• Viewer insights and analytics: Understand viewership patterns and engagement metrics

• Custom branding and player control: Access to logo overlays, branded players, and removal of loom watermark.

• Team workspaces and libraries: Organize content in shared or personal folders with role-based access.

• Integrations: Compatible with Slack, Gmail, Notion, Jira, Confluence, Salesforce, Github, and more.

• Loom AI workflow: Automate chapter creation, titles, summaries, silence removal, and CTAs

• Advanced security and admin tools: Access to password protection, SSO, SCIM, and tailored retention policies. 

Pros

• Intuitive, minimal learning-curve interface

• One-click screen and webcam recording

• Up to 4K resolution 

• Automatic transcripts and close captions

• In-video trimming, filler removal, and stitching

• CTAs and embedding capabilities

• Interactive comments and emojis reactions

• Custom branding and watermark removal

• Collaborative team folders and libraries

• 50+ language support for captions

• Virtual background and noise suppression

• AI workflow for automation including chapters and summaries. 

Cons

• High resolution, 4K, AI features, and unlimited video recording requires paid plans. 

Pricing

• Free

• Business: $15/mo (billed annually)

• Business+: $20/mo (billed annually)

• Enterprise: custom pricing

Factors to Consider Before Choosing an Online Video Maker

Before choosing an online video maker for your business or brand, it’s important to carefully assess which tool aligns with your goals, workflow, and audience.

Here is a breakdown of the key factors to consider before making your choice:

• Content intent: Choose a tool that matches your content styles. This includes short social clips, product demos, webinars, or training videos. For instance, if you’re focused on repurposing blog content or scripts into videos, platforms like InVideo or Lumen5 excel with AI-driven text-to-video features.

• Ease of use: Intuitive interface saves time and lowers frustration. For starters, go for tools that come with drag-and-drop flexibility and a fast editing workflow. 

• AI capabilities: Advanced AI features like automated captions, voice cloning, audio enhancer, script-to-video, filler-word removal, and auto-animations can greatly speed up video production.

• Branding and collaboration: Look for tools with brand tool support (logo, fonts, colors), shared team workspace, and version control. 

• Integration and publishing workflow: Seamless integration with your tech stack lets you automate distribution and align with marketing tools. For example, Adilo video maker connects via Zapier to Mailchimp and ActiveCampaign, Canva online video maker integrates with Google Drive, Slack, and InVideo supports direct publishing to YouTube, TikTok, and Facebook.

• Export quality and formats: Make sure your chosen platform supports the resolutions and aspect ratios you need from 720p for quick clips to 4K for polished promos. Online video makers like Adilo, Descript, and Canva offer up to 4K export. Also, check for format flexibility such as MP4, GIF, MOV, and MKV format.

• Pricing: Balance your budget with user-friendliness and customer support. Free plans may suffice, but check for limitations. Besides, paid plans always unlock advanced AI features and analytics.

Handpicked for you:

• The Best AI Video Summarizers for Long Videos (Free & Paid)

• The 5 Best Chrome Extension Video Recorders for Unlimited Recording

• My Top 6 Chrome Extensions for Recording PowerPoint Slides

FAQs

Which Online Video Maker is Best for Your Business and Brand?

When it comes to choosing the best online video maker for your business and brand, there’s no one-size-fits-all solution. Your ideal platform must align with your content goals, team workflow, and technical knowledge, while delivering the polished and outcome your audience expects:

• Need full-featured marketing and lead generation? Pick Adilo online video maker. It offers video hosting, interactive CTAs, lead forms, and advanced analytics alongside AI subtitle and audio enhancer, perfect for brands focused on conversion.

• Is your aim maximizing reach and SEO? Opt for YouTube, this platform remains unmatched for free hosting, vast audience reach, and SEO integration through video content.

• Turning blog posts into social clips fast? Go with Lumen5 or InVideo. Their AI-powered workflow quickly converts text into polished videos tailored for social engagement.

• Quick, template-driven brand visuals? Choose Canva or Adobe Express. Both deliver fast, branded video creation with vast template libraries and team-friendly collaboration tools.

• Streamline audio-video editing via script? Use Descript. Its text-first approach enables fast editing, overdubbing, and transcription without timeline hassle.

• Affordable editing with AI touch-ups? Try Filmora or CapCut. They combine drag-and-drop editing with features like background removal, auto-captions, and motion tracking.

• Fast team messaging and feedback? Select Loom. It’s perfect for workplace communication, onboarding, demos, and asynchronous presentations with integrated comments and analytics.

In the end, your ideal online video maker is that one tool that suits your objectives, ease of use, collaborative needs, integrations, quality standard and budget.