There has been a rise in the number of people creating online courses; however, how many of these persons can honestly say that their courses are filled to the brim with the knowledge that is helpful to the student?
How many individuals can say that their program is head and shoulders above the other available choices in the same industry?
Many people find it difficult to create courses and other exclusive digital products like coaching programs, podcasts, etc.
Kajabi, one of the platforms whose aim is to help Course Creators overcome these hurdles, one of which is the supply of low-quality courses, is one of the platforms whose mission is to help Course Creators overcome these difficulties.
This article will provide an overview of the platform, including an explanation of how it works and almost all other essential information.
About The Platform
What is Kajabi?
Kajabi is an online course platform that allows users to create, manage, and share their courses with others. With Kajabi, users can create their courses from scratch or use the pre-existing content to start building their courses immediately.
Courses can be taught in various formats such as video, audio, text, and quizzes. Kajabi also offers an easy way to administer and grade courses, making it perfect for use in classrooms or corporate training programs.
Kajabi also offers a platform for its users to find and share their favorite courses. Users can search by specific course topics or keywords, creating a more targeted search experience.
Kajabi also has an integrated commenting system so that users can leave comments on each other’s content.
This platform offers a wide range of features, such as creating and managing your product portfolio, customizing your products, and connecting with buyers.
Kajabi also offers a variety of payment options, including credit card processing and PayPal. Overall, Kajabi is an excellent platform for users who want to quickly create and sell digital products.
Using this platform, you can create exclusive memberships, standard and quality podcasts, online courses, coaching programs, etcetera, that will sell.
Since the platform’s launch, over a hundred thousand businesses have been built with it, and over three (3) hundred thousand digital products have been created. Overall, the income generated from the products and businesses built on the platform is estimated to be worth over.
3.5 billion dollars.
More than 50,000 knowledge entrepreneurs have been empowered across a hundred and twenty (120) countries.
The over 50,000 entrepreneurs empowered have been able to reach out to about 60 million students across the globe.
Since 2012, Kajabi has been included on the list of the 5000 businesses with the fastest increasing revenue compiled annually by Inc.
The platform was launched in 2010 by Kenny Rueter and Travis Rosser, with its headquarters in Irvine, California, USA. Ahad Khan is the current CEO of Kajabi.
A team of over a hundred active professionals is ready to come to customers’ aid 24/7.
About The Founders
Kenny Rueter is the Co-founder and Executive Chairman of Kajabi.
He acted as the company’s Chief Executive Officer between January 2014 to August 2021. He has a B.S. in Computer Science from the renowned Biola University.
He has held positions like President, Branch Manager, Director of Technology, and Software Engineer with companies such as Binary Trading LLC, Foremost Trading LLC, OTC Innovations, and Centrocom.
He is Married to Kimberly.
Travis Rosser collaborated with Kenny Rueter to launch Kajabi in January 2010. He played that role for eight (8) years and six (6) months. Afterward, he went on to found CoachSnap in August 2019.
Currently, Travis Rosser is the founder and CEO of CoachSnap, a platform that helps coaches scale up their businesses.
He is an entrepreneur and investor at BlinkFirst.com. Consequently, he has held positions like Manager of Web Design, Chief Creative Officer, and Director of Interactive Marketing with local.com, RocketiInfo, and Watchit Media, respectively.
Functions And Features of Kajabi
Functions
The following is a rundown of Kajabi’s essential functions and what you might just as well refer to as its features:
- Course Creation
- Course Growth and
- Course Management
Course Creation
In today’s world, it is difficult to find an activity that does not have a digital counterpart. Many things are now available in digital form, whether learning how to ride a bike or playing the violin. However, there are still some activities that can only be done in person. One such activity is course creation.
Creating a new course from scratch can be daunting for those new to it, but with the right tools and guidance, it can be a fun and rewarding experience.
The first thing that one must do when creating a new course is decided on the type, of course, one wishes to make. There are three main types of courses: virtual, virtual/physical, and physical.
Virtual courses are created by using an online tool, such as the Quickshop course builder and others. Physical courses are designed using a CAD program, such as Inventor or AutoCAD.
Physical courses are more challenging to create and can take a long time. However, they have the advantage of allowing the creation of complex models that may be useful in a different course.
Kajabi gives you all the tools, the space, and the necessary integration to create your courses without using third-party software. The platform is only limited to online courses for now.
Grow Your Courses
Kajabi is a great way to grow your courses without lifting a finger. With Kajabi, you can easily add new courses, manage your course content, and track your student’s progress.
You can use the API on the platform to your advantage and, in turn, grow your courses and audience. Kajabi’s API makes it easy to integrate any tool on the platform with your site.
The API supports many of the tools on the platform, including the course management system, the student database, and the course directory.
You can also integrate Kajabi with the page builder of your website. The platform’s page builder makes adding courses to your site easy.
The page builder is perfect for anyone who wants to create a beautiful, fully-functional course website without writing any code.
Manage Your Courses
With Kajabi, knowledge entrepreneurs and even students can manage their courses. Students can view their grades, add new classes, and track the progress of their courses. As an instructor, you can view students’ grades and track their rate of progress.
Kajabi provides various helpful features, such as class notes and discussion forums. This platform is perfect for students who want to stay organized and know precisely what they need to do to complete their coursework.
Kajabi was built by students who understand the frustrations of managing their courses. Students know where they are in any course they are taking, what’s coming up next, and how much time is needed to complete the course.
Features of Kajabi Course Creation Platform
Users have access to various functions, which the platform provides for convenience. The following is a list of the features that may be found on the platform:
Products
Pipelines
Landing Pages
Marketing Emails
Email Contacts
Active Members
Websites
Admin Users
Kajabi University
Transaction Fee
Webinars & Events
Ready to Use Templates
Assessments (Quizzes & Surveys)
1 Welcome Call with Customer Success Experts
1 Check-in Call with Customer Success Experts
24/7 Chat Support
Advanced Automations
Ability to Remove Kajabi Branding
Affiliate Program
Code Editor
P.S.: The list comprises all of the features that are available on the platform; however, the range of features to which you will have full rights is determined by the plan to which you subscribe (check the pricing and plans section for more on this)
Let’s talk about the features available on the platform.
Products: This feature oversees the number of digital products you can have on the platform. This feature solely depends on the plan you subscribe to.
Kajabi University: this feature is more like a community on the platform. The Kajabi University is loaded with many courses from experts to help you broaden your horizons and familiarize yourself with the powerful tools on the platform.
There are levels to these courses, such as:
Beginner level
Intermediate level
Advanced level
Expert level
In addition, the courses at Kajabi University cover varieties of topics which includes:
Websites
Products
Memberships
Marketing
Legal and Finance
List Building
This feature is only accessible to subscribers. To get a taste of how it feels, you can consider the 14-day free trial.
Kajabi University courses are proudly sponsored by top personalities in the solutions providing space. The likes of Russ Henneberry, Neil Patel, John Grimshaw, etcetera are instructors on these courses.
Pipelines: Pipelines are a popular tool in course creation.
They allow instructors to group related concepts, making it easier for students to understand the material.
Landing Pages: Some businesses use landing pages as their primary marketing strategy.
Landing pages are web pages designed to convert visitors into customers.
They have a simple design and usually consist of a headline, body copy, and buttons that lead to other pages on the website.
Landing pages are great for getting people to sign up for your email list or filling out a form.
To aid you in marketing and selling your digital products, Kajabi provides you with a landing page builder.
Active Members: this feature regulates the number of students who could participate in your course/class simultaneously.
Email Contacts: As businesses continue to shift their focus to digital marketing, they need to have an email contact list.
With the advent of email marketing, businesses can reach many potential customers through email campaigns.
By creating an email contact list, businesses can easily track who has opened and responded to their emails and can use this information to improve their marketing efforts.
Kajabi allows you to start building an email list of your own or import if you already have one.
Transaction: transaction fees are an unavoidable cost of doing business. Banks, credit card companies charge them, and other intermediaries to process transactions.
Transaction fees vary widely in terms of how much they cost, the type of transaction they apply to, and the time it takes to process them.
However, there’s nothing like being charged for a transaction on Kajabi.
1 Welcome Call with Customer Success Experts: Customer success is essential for any business. It’s not just about meeting customer needs but also about managing expectations. The right actions and strategies can prevent customers from churning and ensure they return to your business.
To help you as a teacher who just registered on the platform achieve customer success, experts will share their best practices in this 1 Welcome Call.
1 Check-in Call with Customer Success Experts: Are you feeling overwhelmed with the work required to maintain a successful customer experience? Are you seeking help managing your team and keeping track of customer feedback? Are you looking for resources to help you improve your customer service skills? No worries, that’s why Kajabi has this feature on its platform. You can initiate a check-in call with a success expert and have all these sorted out.
24/7 Chat Support: Sometimes you need help with something, but you can’t get to a computer.
Maybe you’re on vacation and don’t have access to your office computer. Perhaps you’re out of town and don’t have cell phone service. Or maybe your computer is closed because you’re doing work at home.
You can get help from 24/7 Chat Support in any of these cases. With 24/7 Chat Support, you can talk to a live person from the team anytime, anywhere in the world.
Advanced Automation: Advanced automation is a field that has been steadily growing in recent years.
This technology allows businesses to automate tasks and processes to improve efficiency and profits. It can also save time and energy for employees, making their jobs easier and more enjoyable. With the right tools, organizations can dramatically increase productivity while reducing costs.
As a teacher, advanced automation will allow you to automate some tasks and focus on other essential tasks.
Affiliate Program: An affiliate program is the best way to promote a product or service. With an affiliate program, you can work with a company to promote their products and receive a commission for each sale. This is a great way to earn money without having to do any extra work.
This feature allows students or registered users to promote your courses or digital products by providing them with unique affiliate links. When any sale is generated using the provided links, they will get a certain percentage from the profit depending on the terms agreed.
Webinars & Events: Webinars & Events are a great way to keep your audience up-to-date on your industry’s latest developments and trends. Hosting a webinar allows you to share valuable information with your clients and followers while also building relationships that can lead to more business. Plus, webinars are great for increasing brand awareness and growing your audience.
White-labeling: you can Whitelabel your products on Kajabi. There are many benefits to white-labeling your digital products. When you Whitelabel, you remove all branding from the product and replace it with your own. This way, you can increase sales, as customers may be more likely to trust a product that doesn’t have any affiliation with a company they don’t know. White labeling can also help you build a stronger brand identity, as customers will see your name and logo on every one of your products.
Additionally, it can make creating multiple versions of a product easier, as you won’t have to worry about changing the branding each time.
To recap, white-labeling can make your products more attractive to resellers, which may be more likely to promote and sell products that don’t have any ties with some hidden companies.
Websites: any user subscribed to any of Kajabi’s premium plans is entitled to a website hosted on the platform. The first two plans on the platform allow a single hosted website, while the last will enable subscribers to host up to three (3) websites on the platform.
Admin Users: The Admin Users feature on Kajabi allows you to manage user roles and permissions, create courses, and manage content.
On the other hand, this feature enables you to add admin users to the backend. These users have a few more privileges than regular course participants, such as the ability to view all courses on the site and manage other users’ roles and permissions.
Ready To Use Templates: Kajabi offers ready-made templates that you can use to get your business online in minutes. You don’t need to know how to code or have any design experience. Just choose a template, customize it, and start selling.
Assessments (Quizzes & Surveys): Assessment is a word that is often heard but rarely understood. Assessment can be broken down into two categories: quizzes and surveys. Quizzes are short tests that measure specific knowledge or skills. Surveys are lengthy, in-depth questions that attempt to get a complete picture of an individual or group.
Assessment can be used for various purposes, such as determining an individual’s academic progress, gauging employee productivity, and measuring customer satisfaction.
Using this feature, you can gauge your students’ performances, determine how well your course is doing in the market, etcetera.
Code Editor: Code editors are software programs that write and edit computer code. They are commonly used in programming, software development, web development, and other technical fields.
A code editor allows the user to type in text and see the results on the screen as ordered.
Some code editors also offer features that allow the user to edit source code files.
Usually, this function can only be carried out on third-party software, but with Kajabi, you would not need any other software.
Kajabi Payment Gateways
Kajabi is integrated with Stripe and PayPal only. Users can use any of these payment systems for transactions on the platform.
Kajabi Security And Support
Kajabi has unique countermeasures in place just in case of attempts by people with malicious intentions who might want to steal users’ data or possibly cause system downtime.
The customer support team is also available 24/7 to attend to any issues from users.
Kajabi Pricing And Plans
Kajabi allows a 14-day free trial. If you want to test and see, this plan is for you. Aside from that, there are three (3) other paid plans on the platform, which are:
The Basic Plan
The Growth Plan and
The Pro Plan
Basic Plan
The basic plan is the least expensive on Kajabi, billed at $149/month for monthly subscriptions and $119/month if billed annually.
It’s Features
3 products
3 Funnels
Unlimited Landing Pages
Unlimited Marketing Emails
10,000 Contacts
1,000 Active Members
1 Website
1 Admin User
Kajabi University
0% Transaction Fee
Webinars & Events
Ready to Use Templates
Assessments (Quizzes & Surveys)
1 Welcome Call with a Kajabi Expert
1 Check-in Call with a Kajabi Expert
Chat Support
Automation
Growth Plan
This is the most popular plan for Kajabi.
The Growth Plan on Kajabi is billed at $199/month for monthly renewals and $159/month for annual subscriptions.
It’s Features
15 Products
15 Funnels
Unlimited Landing Pages
Unlimited Marketing Emails
25,000 Contacts
10,000 Active Members
1 Website
10 Admin Users
Kajabi University
0% Transaction Fee
Webinars & Events
Ready to Use Templates
Assessments (Quizzes & Surveys)
1 Welcome Call with a Kajabi Expert
1 Check-in Call with a Kajabi Expert
24/7 Chat Support
Advanced Automations
Ability to Remove Kajabi Branding
Affiliate Program
Pro Plan
The Pro Plan is the most costly on Kajabi, and it’s billed at $399/month if you opt for the monthly subscriptions and $319/month on yearly renewals.
It’s Features
100 Products
100 Funnels
Unlimited Landing Pages
Unlimited Marketing Emails
100,000 Contacts
20,000 Active Members
3 Websites
25 Admin Users
Kajabi University
0% Transaction Fee
Webinars & Events
Ready to Use Templates
Assessments (Quizzes & Surveys)
1 Welcome Call with a Kajabi Expert
1 Check-in Call with a Kajabi Expert
24/7 Chat Support
Advanced Automations
Ability to Remove Kajabi Branding
Affiliate Program
Code Editor
Final Words
Kajabi performs the tasks of virtually five (5) platforms put together. It has helped many people off the streets and given them an avenue to impact lives and make a living. You can start your journey of reaching out to millions with Kajabi, and with the right tools in place, you will scale up your business within a short period.
READ MORE: Podia: Easy Way To Sell Your Digital Course And Webinar
Follow Adilo on Twitter for more exciting and value-driven content like this.
