Inbound Marketing
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Inbound Marketing
Inbound Sales Certification: Is it Worth the Hype?
Inbound sales certification To remain competitive as a digital marketer, you must continue your inbound sales certification education and strive to improve your skills to stay ahead of the competition. A wide variety of paid and unpaid educational opportunities are available online. But which of these options should you go with? Most aspiring digital marketers…
Temidayo Olayinka
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Inbound Marketing
10 Inbound marketing tactics for B2Bs and startups.
Inbound marketing tactics In a previous post, I discussed the inbound marketing strategies b2bs and startups can employ to draw in their target market and ultimately level up their business. However, despite how important it is to know the inbound marketing strategies you can adopt as a b2b or startup is, it is equally vital…
Elizabeth Oyinlola
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Inbound Marketing
Inbound Marketing Strategies for B2Bs and Startups
Inbound marketing One of the easiest ways to explain inbound marketing is the fish-bait example. Rather than spreading a net to catch a wandering fish, you use bait to lure the fish in; clean, simple, and efficient. That is inbound marketing simplified. It attracts potential market to your brand by proving value first - the…
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Inbound Marketing
Inbound and Outbound Marketing Tools and Software for Marketers
As a marketer, it is pertinent to be familiar with Inbound and Outbound Marketing. These two types of marketing are prevalent in today’s marketing environment as companies and brands constantly seek to improve their brand reputation. Inbound marketing and its techniques seek to pull customers in with valuable content, while outbound marketing wants to push…
Chukwuka Mark
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Inbound Marketing
B2B Inbound Marketing Strategy: 10 crucial components
Components of B2B Marketing strategies B2B So you have decided that inbound marketing is what your B2B company needs. Good choice. The next step is crafting B2B marketing strategies steps that align with and works towards your marketing goal. Although there are several inbound marketing strategies to choose from, there are specific B2B marketing components…
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Inbound Marketing
The Ultimate Guide to Inbound Marketing in 2022
What is Inbound Marketing Inbound marketing is the strategy and techniques involved in the process of drawing the attention of potential customers. These strategies help your company build a meaningful connection with current customers and prospective ones as well. To put it simply, this process attracts your customers by assisting them in their process…