Marketing
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Marketing
The Snapchat Marketing Guide for Brand Growth
Snapchat marketing When people hear "social media marketing," their minds tend to go to Facebook, Instagram, and Twitter for a good reason. These platforms have been around for a long time, are part of the top social media channels utilized globally, and have proved to be marketing powerhouses for companies over the years. However, in…
Elizabeth Oyinlola
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Marketing
How To Make Your Brands Successful on TikTok (Strategies & Tips for Promoting Brands)
TikTok marketing can be very successful; there is no doubt about this, as it is one of the ways to reach out to potential customers and followers. But many people would ask how exactly to make their brands successful on TikTok. How To Make Your Brands Successful on TikTok First, you must understand how TikTok…
Glory Agu
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Marketing
15 Pinterest Marketing Tips: The Do’s and Don’t, What worked and what didn’t
Pinterest marketing So you have decided to include Pinterest in your company's social media marketing strategies? Good for you. Being a largely untapped marketing powerhouse, Pinterest offers many opportunities for brands and startups that know how to use it well. With over 432 million monthly active users, Pinterest allows businesses to grow their customer base…
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Marketing
27 Powerful Quotes & Advice on Online Marketing by Philip Kotler
Philip Kotler's Marketing Quotes and Advice Every Marketer Needs to Know When Applying Online Marketing Strategies and Tactics. Quote Effective online marketing strategies and tactics are core for every company that desires a large base of loyal customer following and business growth in this digital era. And while market research, market segmentation, and market…
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Marketing
How to Become An Influencer: 9 Steps to Follow to Become an online Power Influencer
Who is an influencer? Influencer The above line is the main catchphrase of the internet right now. If I had to choose one word to describe influencer marketing, it would be "powerful. "Influencers have a way of changing our perception of something we have zero knowledge of. That's what makes them powerful; they have the…
Favour Nmadu
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Marketing
What Is Influencer Marketing & How Do You Use It to Generate Sales For Your Business?
What is influencer marketing? Have you heard of influencer marketing? Have you ever considered using it to generate sales for your business? If not, then you're missing out. Influencer marketing is rising as more people turn to social media to build their brands. If a company partners with an influential blogger or YouTuber, they can…
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Marketing
Brand Positioning Strategy: Types, and How it works
What is a brand positioning strategy? A brand positioning strategy is a process that involves highlighting your brand's personality, history, and culture in a way that customers can easily picture. It requires planning and executing communications campaigns to help you connect with your audience in a meaningful way. Brand positioning strategy I would describe brand…
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Marketing
Starbucks Brand: Positioning, Segmentation, and Targeting
The world's largest coffee chain has an impressive marketing strategy to capitalize on its wide range of tastes and products. The most popular spot for a cup of coffee is a daily habit for millions who love the Starbucks brand because of the wide variety of options. In this article, we will explore how Starbucks'…
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Marketing
14 Content Marketing Types For Successful Marketing
Content Marketing Content marketing is a popular phrase used more frequently, from startups to Fortune 500 companies scrambling for their slice of the pie. Content marketing—using written, visual, audio, and video communications as part of a plan to market a product or service by promoting it —has become more critical than ever. Content marketing Content…